Tout Blog

Introducing Tout's Smart-Article Mobile Web Product

 

What is it?

The Tout Smart-Article technology also automatically places contextually relevant video matches into your mobile-web article pages, and delivers a best-of-breed user-experience with our scroll-to-play functionality, ensuring 100% user-initiated playback and the highest viewability standards for advertisers.

Introducing Tout's LiveChannel Video Player

Tout’s LiveChannel Video Player maximizes viewability and engagement of local first party content. It monetizes better than a traditional right rail unit, and provides a more engaging experience.

 

Introducing Tout's Tag-Along Video Player

 

What is it?

Tout’s Tag-Along Video Player improves the view-through, viewability, and engagement of Tout's existing Mid-Article Related Video Player.The increased performance of this product increases fill, attracts more advertisers, drives higher CPM, and ultimately increases overall revenue.

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